Sunday, June 5, 2011

Saw a new Nike "just do it" commercial this evening

Really well done. Skateboard tricks, snowboard tricks, bike tricks, surfboard tricks etc. Inspirational.
Problem is kids will try to "go big" before they've mastered the small. The video below is not the commercial.
It's the result of going big too soon. It's also a testament as to why pads and helmets are a really good idea.

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